article covers the definition of online
business in Kenya as understood by Kenyans,
the myths surrounding online investments and
taking your business online. Remember you can
hire me to guide you through every process of
understanding the Internet world regarding
investments.
I have decided to write this article after
realizing that 90% of Kenyans using social
media do not know the difference between
having an online business and taking your
business online.
It is an eye opener article for everyone who
wants to start an online business in Kenya, do
business online, selling products online and
make money online because the article explores
different available opportunities in Kenya.
What Is Online Business in Kenya?
When most people hear about online business ,
they think it’s simply the extension of the
physical stores to the online world. It is one
mindset about online business, and it's very
correct. The other school of thought of business
minded people is that online creates an entirely
different environment for starting new ventures
and this is the other mindset and perfectly in
order.
The third mindset about online business – and
the last one in this analysis – is the thinking of
transacting business online without participating
in any way in developing the online activities.
For instance, you have some products in your
house, and you need to dispose of them, you
can post your ads here for free , and you will get
customers to buy your products through the
online world connections.
So what exactly is an online business in Kenya?
It is the kind or type of businesses in Kenya
operated and transacted online through the use
of the Internet and information systems deliver
different services to Kenyans. It is through the
provision of digital content, online services
among other related businesses.
Start an Online Business In Kenya
Starting an online business where you make
your profits purely online is the most
advantageous way of making money online
through different programs. What exactly does
starting an online business entail?
Last year, I covered an article about the online
business ideas and the actual cost of starting
the same in this post about new business ideas.
You need to check the article to understand the
fundamental requirements of starting an online
business in Kenya.
How do you make profits online from the new
business venture? There are numerous methods
in which you can use your online business to
become rich – and it takes time if you follow
the basic rules of doing business online.
I will mention here different ways you can use
your online business to make abnormal profits
within one year. First, before you start your
online business, find out what suits you and
your budgets – the opportunities available online
are countless – do not make a rushed decision
because you will regret later.
The mention of this method you can use
assumes you have read the above article about
new business ideas in Kenya that require your
understanding of the basics of running an online
business in the East African economic giant.
You can run a classified ads website in Kenya
and spent few coins on marketing your website
and charging people a small fee to advertise on
your site. The fact that some sites are using
huge chunks of money does not mean that you
cannot sail in the market. It is because you will
be behaving like someone who cannot start a
supermarket just because some chains are
operating in all major towns in Kenya.
You can provide free fatty meaningful content
like mybusinesstricks.com and sell ad space on
your website. Our website does not share any
crap, silly stories, propaganda, and our
advertisers advertise their products on our site
because they got the right target audience. You
can create an online payment solution in the
case of your online venture and make more
money than you can imagine.
I have also covered different ways of how
making money online in Kenya in the following
articles
1. Explore Scam Free Ways To Make Money
Online by doing simple tasks and,
2. Learn four ways Kenyans can use to make
money online even if they do not have
certificates
Taking Your Business Online in Kenya
It is different from running an online business
because you just want your customers to find
the right information about your organization
online – or only – you are changing with the
changing times.
For instance, the Kenya Revenue Authority,
KRA, does not ‘actually’ make profits online but
most Kenyans are now embracing the internet
world and getting their PIN from the cyber
cafes’. It is one way of doing your business
online. You just let people find the right
information they want from your online office
free of charge.
Advantages and Disadvantages of Taking your
Business online in Kenya
One of the benefits of taking your business
online – in this case, we are using KRA as an
example, it’s that it will quicken service delivery
to all Kenyans. People no longer need to go to
Times Tower – the headquarters of KRA to get
their PIN and this is the best thing that
happened to the government institution since I
was born 28 years ago.
Another advantage of taking your business
online is that you can serve many people at
once. For instance, I teach guys simultaneously
about making money online from the comfort of
my living room and achieve the same results –
this would have been a difficult task was I to
teach them face to face and yet they are in
different locations.
Disadvantages for taking your business on in
Kenya is the fact that it will reduce paperwork,
and this would result in laying off some
employees from the company because their
work is taken by only a few Internet gurus who
would create the websites and update its
applications from time to time.
Doing Business Online in Kenya Without Owning
a Website | Blog
People in Kenya can still make money online
even if they do not own the platforms that are
used to do the businesses such as websites,
blogs, and applications. As mentioned earlier,
you can use platforms such as Olx to sell your
products and make money from the online
sources that refer customers to you.
Challenges of Online Business in Kenya
The online business in Kenya has similar
difficulties experience in other sectors and
which have a negative impact on someone’s
businesses. For instance, it has taken me time
to come up with this article, the content, the
flow and someone, somewhere steals my
content, publishes it on his/her website without
giving credit back to me – this is a big pain.
There are chances that the copyrighted content
might rank higher in Google and Bing search
results disadvantaging the original content –
remember traffic from other sources other than
search engines is not really that important
though it plays a big role in promoting someone
online.
Another challenge is pornography – I will not
elaborate this aspect
For Kenyan bloggers, another problem is getting
the companies to advertise on their websites. It
is difficult because most of them believe in
promoting their products online through
Facebook and Google AdWords this makes it
harder to do online business in Kenya. Most
who use Adsense to generate income from their
blogs make peanuts from the content. For
instance, mybusinesstricks.com, despite the
enormous traffic from search engines, makes a
few pennies from Google Adsense .
Would Like Learn About Making Money through
online business in Kenya or taking your business
online?
Sunday, 5 June 2016
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